Title: Very, Very Important People
Client: VVIP™ International
Behind The Scenes: Working on the branding project for VVIP International was an exciting opportunity to delve into the world of G6 private planes and the intricacies of high-end aviation service. I had to learn about the safety protocols and regulations specific to flight attendants operating in private aviation, as well as the nuances of serving a clientele that includes diplomats, celebrities, and Fortune 500 CEOs who use planes as their offices and meeting spaces.
VVIP International was essentially a certification program and class designed to teach existing flight attendants the specialized skills needed to cater to the upper echelon while thousands of feet in the air. This course served as a crucial stepping stone for flight attendants from commercial airlines, allowing them to apply their knowledge in a more luxury-based environment. Our branding efforts focused on capturing the essence of sophistication and exclusivity that VVIP International offers, positioning the program as an essential pathway for those looking to excel in the world of private aviation.